Summary:
Client: MNTN
Position: Head of Product Design
Summary
Tracking performance of advertising campaigns is one of the cornerstones of the MNTN platform. Allowing users to have quick access to their performance data and being able to analyze it any way they like is a huger UX challenge.
Defining the most important data points may seem simple, but is a very complex problem to solve. Different users have conflicting ideas of what data is most valuable. Sorting through this is a challenging endeavor, so as we came up with requirements myself and designer Ron Griffo started playing with some blue sky ideas.
Project is still a work in progress…
Concepts
Status
Project is currently ongoing and has a lot more details to be ironed out. Will post updates soon.