Products that move businesses forward & teams that make it happen.

I’m Matthew Cassella, a product design leader with over 20 years of experience building products that drive business growth and inspire the teams behind them. My career spans from Emmy-winning storytelling at Newsday to leading design and product strategy at MNTN — where I’ve scaled teams, built systems, and delivered experiences that elevated engagement and efficiency across platforms.

I believe great products live at the intersection of user empathy, business strategy, and executional excellence. I thrive on shaping vision, mentoring design leaders, and turning complex challenges into elegant, data-driven solutions that create real impact.

When I’m not collaborating with teams or refining a product strategy, you’ll find me exploring new ideas in tech, leadership, and design culture — always looking for ways to make the next experience smarter, simpler, and more human.

Leadership Philosophy

Design with Vision. Lead with Purpose.

I believe great products are built where design, data, and strategy meet. My focus is on empowering teams, scaling systems, and aligning user experience with measurable business outcomes.
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About

A Bit About Me

I’ve been designing and leading teams since 2004. From newsroom innovation to SaaS platform strategy, I thrive on solving complex problems and building products that make an impact.
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